Organic social
In late 2021, the Creative Team at Evolve became fully immersed in the social media process, contributing to a 57% year-over-year increase in reach. I collaborated closely with the Social Media and Content Marketing teams to produce data-informed visuals that resonated with audiences. To improve efficiency and consistency, I also built a robust template system — including a large internal library for the Creative team and easy-to-use, plug-and-play templates for the Social Media team.